MBIE: West Coast leads tourist September spend growth

PRESS RELEASE: Ministry of Business, Innovation and Employment (MBIE)

The latest Monthly Regional Tourism Estimates released by the Ministry of Business, Innovation and Employment (MBIE) show that tourism expenditure grew in most regions over the year to September 2017.

MBIE’s manager of Sector Trends Mark Gordon says that there has been positive performance in several South Island regions.

“The regions with the fastest growing tourism spend over the year to September 2017 were West Coast, which increased 14 per cent to $544 million, followed by Tasman (up 14 per cent to $315 million) and Southland (up 10 per cent to $623 million),” Mr Gordon says.

“West Coast tourism was supported by strong international spend, with the USA market increasing 30 per cent to $52 million and the German market increasing 35 per cent to $40 million compared with the year ending September 2016.”

Mr Gordon says MBIE developed the Monthly Regional Tourism Estimates in consultation with tourism industry representatives to create a better measurement of the value of tourism in the regions.

“Tourism spend information for the regions helps inform investment and planning in the tourism industry by providing insight into where both domestic and international tourists are spending their money,” Mr Gordon says.

A user guide providing information on how the estimates are calculated and how they should be interpreted is available here.

View the full statistics from the Monthly Regional Tourism Estimates

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